AMD introduced new generation of processor

On Tuesday Computer processor manufacturer AMD announced the launch of its new generation of processors, the Fusion platform. It is designed to handle multi-core processors and high-end graphics.

The new family of chipsets, using the accelerated processing unit (APU), is designed to handle multi-core processors as well as high-end graphics using a single die.

Ravi Swaminathan, Managing Director and Regional Vice-President, Sales and Marketing, AMD India, said the new chipset design promise to herald a “fundamental transformation, in the computer landscape.” “The new families of processors represent the biggest shift in PC technology in 40 years,” Mr. Swaminathan said.

Mr. Swaminathan claimed that AMD was the only chip-maker to have established capabilities in designing and manufacturing central processing units as well as graphics processing units, Mr. Swaminathan said, “The APU will set the new industry standard.” He said the capabilities of the new range of processors make them ideal for use in a range of products — from mobile phones to desktop computers. While the E-series and the C-series of APUs would be available in India soon, the higher-end A-series APU would be available by May.

Well known computer manufacturers such as Sony, Dell, HP, Asus, Lenovo, MSI and Toshiba would be launching APU-based systems soon, he added.

Bollywood actor Gul Panag on the launch said the new processor’s power-saving feature would be a boon for users who were increasingly seeking richer graphic content on the Internet.
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